Which website platform is better for your business: Elementor or Webflow?

Written By
January 11, 2024

Ah, the perennial question: Elementor or Webflow? Both platforms have been ruling the roost in the website building world for a while now. As a web designer who's had the privilege of using both, I must say it's like comparing apples and oranges. However, this won't be a vague "both are great in their own ways" kind of article. 

We'll delve deeper into the core of both platforms, dissecting their strengths and weaknesses to give you a comprehensive understanding.

Elementor - A Comprehensive Page Builder for WordPress

Elementor is not a standalone website builder. It's a WordPress plugin that enhances the capabilities of WordPress, allowing users to design visually stunning and functional websites without the need for coding. Elementor can be seen as the secret sauce that makes the WordPress meal much tastier.

Unleashing the Power of WordPress with Elementor

What makes Elementor so popular among designers like me is the absolute control it offers over the website design. Whether you want to build a simple blog or a complex eCommerce website, Elementor provides a range of widgets and tools that makes the process a breeze.

One of the best things about Elementor is its drag-and-drop interface. Just select a widget, drag it to the desired location on your page, and voila! You can then customize it further to fit your design. This level of control and ease-of-use can be a game-changer, especially for beginners.

The built-in templates and blocks in Elementor are another huge plus. Whether you're in a rush or you're feeling uninspired, these templates can serve as a great starting point. From there, you can tweak and adjust to your heart's content, creating a site that's truly unique to your brand.

The Flexibility of Elementor

Flexibility is at the heart of Elementor. Since it's built for WordPress, you can leverage the vast library of plugins available for the platform. Need a specific functionality? There's likely a plugin for that. This flexibility makes Elementor a powerful tool for building a wide variety of websites.

However, it's important to remember that with great power comes great responsibility. Too many plugins can lead to conflicts and potentially slow down your site, so it's crucial to choose wisely.

Webflow - The All-in-One Design Platform

Now, let's shift our focus to Webflow, a full-fledged website building platform that gives you the power to design, build, and launch responsive websites visually. While it might seem intimidating to newbies at first glance, Webflow's depth and flexibility make it a formidable contender in the website design space.

Visual Design with Webflow: What You See Is What You Get

One of the main draws of Webflow is its visual design interface. It allows you to design and develop at the same time, offering a real-time preview of your website. This "What You See Is What You Get" approach eliminates the disconnect between the design and the final product.

Webflow also provides an impressive level of design control. You can customize everything from typography and colors to interactions and animations, all without writing a single line of code. It's like having the power of HTML, CSS, and JavaScript at your fingertips without the need to actually code.

Webflow's CMS: A Different Approach to Content Management

Webflow's CMS (Content Management System) is another feather in its cap. It offers a dynamic, flexible way to manage and design content. This makes it a fantastic choice for blogs, portfolios, and any other website that relies on regularly updated content.

However, keep in mind that Webflow’s CMS is a bit different from traditional ones like WordPress. While it offers flexibility, it can take some time to wrap your head around it. Once you do, though, you'll likely appreciate the power it brings to the table.

Webflow Vs. Elementor: the great debate

Ease of Use

As an experienced web designer, I've encountered countless platforms, each with its own unique learning curve. Elementor and Webflow stand out in their own ways when it comes to ease of use.

Elementor: Keeping it Simple

Elementor is built on the philosophy of simplicity. When you first open the Elementor editor, you're greeted with a clean, well-organized interface. On the right is your canvas, where you'll be doing most of your designing, and on the left is a panel with all the tools you need.

Elementor's standout feature is its drag-and-drop functionality. You simply pick an element from the sidebar, drag it to where you want it on your canvas, and voila, you're designing! This intuitiveness makes Elementor a perfect fit for beginners, with its minimal learning curve and straightforward design process. Plus, it also offers right-click controls, keyboard shortcuts, and navigator feature, which are a delight for the seasoned designer.

Webflow: The Powerhouse

Webflow, on the other hand, is like a powerhouse. It offers a plethora of tools and capabilities. This can initially feel a bit overwhelming, especially for beginners. Webflow's interface is more complex and requires a steeper learning curve than Elementor.

However, let's not mistake complexity for difficulty. The moment you familiarize yourself with its interface, you'll discover the sheer power and control Webflow offers over your design. Webflow employs a box model concept for its layout, similar to traditional HTML and CSS. So, those with a bit of coding knowledge might find it easier to grasp.

Moreover, Webflow offers a unique feature called Symbols that allows you to create reusable components. This means you can design a complex element once, like a custom navigation bar, and reuse it throughout your site without having to recreate it. This not only saves time but also ensures design consistency.

Webflow also incorporates a style panel, where you can fine-tune everything from typography and colors to positioning and size. While Elementor also offers a similar feature, the depth of control in Webflow is unparalleled.

The Design Experience

As a web designer who has dabbled in both platforms, I can assure you that both Elementor and Webflow offer remarkable design experiences, but with unique approaches.

Elementor: The User-Friendly Powerhouse

Elementor's design experience is centered around simplicity and efficiency. Its live, drag-and-drop interface makes it incredibly easy for you to build and design web pages. The canvas on the right lets you visualize your design in real-time, and the editing tools on the left enable you to tweak every detail.

A massive selling point for Elementor is its extensive library of widgets. From basic text and images to advanced sliders and forms, Elementor's widgets offer a level of functionality that can compete with any full-fledged WordPress theme. And the best part? You can customize every widget to match your design perfectly.

Additionally, Elementor offers a handy navigator tool, which is a real lifesaver when dealing with complex layouts with nested elements. This tool offers an overview of your page structure, allowing you to easily navigate and manage your sections, columns, and widgets.

Webflow: The Designer’s Dream

Webflow offers a design experience that's hard to match. It's like having your favorite graphic design software, but online and automatically translated into code. As a designer, this gives you an unprecedented level of control over the design process.

Unlike Elementor's widget-based system, Webflow uses a box model approach, similar to how designers would build a layout in Adobe Photoshop or Sketch. Every section, every row, and every element is a box that you can shape, position, and style exactly how you want.

But Webflow doesn't stop there. It pushes the boundaries of web design with features that allow you to create interactions and animations directly within the platform. This means you can design not just how your site looks, but also how it feels and reacts to user interaction.

Furthermore, Webflow excels at responsive design. With its responsive editing interface, you can easily see how your site will look and function on different devices. You can tweak and adjust your design for different breakpoints, ensuring your site looks fantastic on all screen sizes.

So, while Elementor offers a user-friendly and efficient design experience with its drag-and-drop interface and library of widgets, Webflow offers a more comprehensive design experience, giving designers the ability to create unique, professional, and interactive designs.

Pricing Plans

When it comes to pricing, Elementor and Webflow follow different models. Elementor is a plugin for WordPress, so it's free to use, though there's a Pro version that offers more features. Webflow, on the other hand, offers a limited free version, but to unlock its full potential, you'll need one of their paid plans.

Elementor Pro ranges from $59/year for a single site to $279/year for up to 1,000 sites. Webflow’s paid plans start from $14/month for a basic plan and can go up to $39/month for the business plan. The exact cost will depend on your specific needs, so it's important to evaluate what each platform offers and choose the one that provides the best value for your business.

Security and Content Management System

As a web designer, the security and the content management system (CMS) of the platform I use are crucial to both the development process and the end product. Let's take a look at how Elementor and Webflow fare in these areas.

Elementor: Guarded by the WordPress Fortress

Elementor, being a WordPress plugin, inherits the robust security features of WordPress. As an open-source platform, WordPress has a large community of developers consistently working on security updates and patches. To supplement WordPress's inherent security, a multitude of security plugins such as Wordfence and Sucuri are readily available to fortify your website. These plugins can add layers of protection against common threats like malware, brute force attacks, and SQL injections.

On the CMS front, WordPress has been a gold standard for quite some time. It's renowned for its ease of use, flexibility, and extensive functionality. Pairing WordPress's CMS with Elementor is a match made in heaven. The plugin integrates seamlessly with WordPress's backend, allowing for smooth management of content across various post types and taxonomies.

Webflow: The Secure and Unique Approach

Webflow is no slouch when it comes to security. As a hosted platform, it takes care of security at the server level, so you don't have to worry about manually updating your site for security patches. Webflow offers automatic updates, SSL certificates, and constant monitoring to ensure your site remains secure. Plus, Webflow’s hosting infrastructure is powered by Amazon Web Services and Fastly, which are industry leaders in secure hosting.

As for the CMS, Webflow does things a bit differently. Rather than the traditional categories and tags system found in most CMSs, Webflow uses a collection-based system. This approach can seem unfamiliar if you're coming from WordPress, but it provides a great deal of flexibility once you get the hang of it.

Webflow's CMS allows you to define your own content structures, called Collections, similar to custom post types in WordPress. You can then create individual items within these Collections. For instance, for a blog, you might have a Collection named "Blog Posts," and each post would be an item within that Collection.

So, while Elementor leverages the well-established security and CMS of WordPress, Webflow offers a secure, hosted solution with a unique and flexible approach to content management. It's all about choosing what suits your needs best!

Customer Support

As a web designer who has worked extensively with both Elementor and Webflow, I can vouch for the quality of customer support that both platforms offer. There's a lot to appreciate about how both these platforms have set up their support systems.

Elementor: A Support System Empowered by Community

Elementor's customer support is accessible, responsive, and versatile. When you encounter issues, Elementor's support team is just an email away, ready to help you troubleshoot and resolve your problems. But what truly enhances Elementor's support system is its community. With over 5 million active installs, Elementor has a large user base, many of whom actively participate in online communities, forums, and social media groups.

This community support is a goldmine of resources and solutions. The chances are that if you're facing a problem, someone else has already encountered it and found a solution. Besides this, Elementor's website is also home to a vast library of help articles, tutorials, and guides that can help you navigate the platform and its features with ease.

Webflow: Learning and Support Go Hand in Hand

Webflow, on the other hand, takes a more educational approach to customer support. Yes, they offer standard email support, but the real value lies in their extensive knowledge base, known as Webflow University. Here, you'll find in-depth video tutorials and guides that cover everything from basic concepts to advanced design techniques. The University is organized into courses, making it easy to find what you're looking for or work through a series of lessons on a particular topic.

Webflow also has a robust community forum where you can post questions, share ideas, and get help from other Webflow users. The forum is divided into categories, so it's easy to find relevant discussions or start a new one.

Third-Party Integrations 

Third-party integrations are vital in extending the functionality of a website, and both Webflow and Elementor understand this need well. However, they approach this aspect differently.

Elementor: The Power of WordPress Plugins

Being a WordPress page builder, Elementor enjoys the benefits of WordPress's extensive plugin ecosystem. WordPress offers over 50,000 plugins, which means you have a colossal range of third-party integrations at your disposal. From enhancing your website's SEO with plugins like Yoast SEO, adding social media widgets, creating forums with bbPress, to setting up an e-commerce store with WooCommerce, you have a plugin for just about everything.

Moreover, Elementor itself offers additional functionality with its own set of widgets that let you add contact forms, image carousels, testimonials, and more, right onto your pages. In a nutshell, if you need a feature, there's probably a WordPress plugin that can do the job.

Webflow: Quality Over Quantity

Webflow takes a slightly different approach to integrations. Rather than offering a broad array of plugins, Webflow focuses on providing quality integrations that cover the essentials. You can easily integrate Google Analytics for tracking website traffic, connect MailChimp for email marketing campaigns, or use Zapier to link your Webflow site with over 1000+ other web services.

Webflow also has a built-in CMS and e-commerce platform, so you don't need to rely on third-party tools for these functionalities. While the selection of integrations might not be as vast as that of WordPress and Elementor, Webflow ensures that the ones they provide are powerful, reliable, and seamlessly integrated into the platform.

A Battle of Flexibility

The flexibility of a platform is a crucial factor when choosing a website builder. Both Elementor and Webflow offer a high degree of flexibility, but they cater to different aspects of web design.

Elementor: The Flexibility of Choice

Elementor's flexibility largely comes from the WordPress environment it operates in. With access to thousands of WordPress plugins and themes, the possibilities with Elementor are virtually limitless.

The beauty of Elementor lies in its simplicity. The drag-and-drop page builder enables you to customize layouts, colors, fonts, and more with just a few clicks. This easy manipulation extends to widgets and modules as well. Whether you want to add a contact form, a photo gallery, or social media icons, Elementor has you covered.

And let's not forget the flexibility that comes with WordPress themes. If you're not up for building a website from scratch, you can always choose from thousands of professionally designed themes, and then tweak them to your heart's content with Elementor. This combination of choice and customization is what makes Elementor a flexible tool for website creation.

Webflow: The Flexibility of Creation

Webflow's flexibility is more about design freedom. Unlike Elementor, which operates within the constraints of WordPress themes, Webflow does not restrict you with templates. Instead, it allows you to design a website from the ground up, no coding needed. This blank canvas approach gives you full control over every detail on your site, from layout to typography, colors, and animations.

Webflow's flexibility also extends to responsive design. You can customize how your website looks and behaves on different devices, ensuring your site looks fantastic whether viewed on a desktop, tablet, or smartphone.

The CMS in Webflow is also worth mentioning. It's designed to be flexible and can accommodate a wide variety of content types. Whether you're building a blog, a portfolio site, or an e-commerce store, Webflow's CMS can be adapted to suit your needs.

In a nutshell, while Elementor gives you the flexibility of choice, Webflow offers the flexibility of creation. Your decision will likely depend on whether you prefer having numerous ready-made options at your disposal or the freedom to build a custom site from scratch.

Template Editing

Templates are the backbone of any website builder. They offer a quick starting point, and with the right tools, can be customized to create a unique site. Both Elementor and Webflow provide a selection of templates, but how they approach template editing is different.

Elementor: Templates Made Simple

Elementor comes equipped with a rich selection of pre-designed templates. These templates cater to a wide variety of industries and purposes, which makes starting a new website incredibly simple. Whether you're building a portfolio, an e-commerce store, or a blog, Elementor has a template to get you started.

Editing these templates in Elementor is as easy as it gets. The visual editor lets you drag and drop elements onto your page, move things around, and edit content in real-time. It's WYSIWYG (What You See Is What You Get) at its best. You can switch out images, tweak fonts and colors, and reposition elements to your liking. The process is intuitive, and seeing the changes as you make them helps you design with confidence.

Webflow: Templates Without Limits

Webflow also offers an assortment of templates, ranging from simple one-pagers to complex e-commerce sites. And these aren't just run-of-the-mill templates. Webflow's templates are designed by professionals and offer high-end aesthetics that are ready to impress right out of the box.

Where Webflow truly stands apart is in the level of customization it offers. With Webflow, you're not just editing a template - you're reshaping it. You have complete control over every aspect of the design, down to the smallest detail. You can add new elements, delete unwanted sections, and rearrange the layout entirely - and you can do all this without writing a single line of code.

What's more, Webflow’s style panel lets you fine-tune the design of individual elements, similar to what you’d do in a software like Adobe Photoshop. This means you can adjust parameters like padding, margin, positioning, typography, and background, to name just a few.


In this face-off between Elementor and Webflow, you may be hoping for a clear winner. But, as a web designer who has worked extensively with both platforms, I can tell you that it's not that simple. Both Elementor and Webflow have their strengths, and the choice between the two depends on your specific needs, skill level, and preferences.

Elementor shines in its simplicity, ease of use, and the massive plugin ecosystem provided by WordPress. It's an excellent choice for those new to web design, or anyone looking to build a fully functional website quickly and efficiently. With its user-friendly, drag-and-drop interface and extensive library of pre-designed templates, Elementor allows you to create beautiful websites with minimal effort. Moreover, its compatibility with WordPress's robust CMS makes it a versatile tool that can handle anything from blogs to e-commerce stores.

Webflow, on the other hand, is a powerhouse of web design, offering unparalleled flexibility and control over every aspect of your site. It's more than just a website builder; it's a platform that allows you to design, build, and launch professional, custom websites without writing code. Its learning curve may be steeper compared to Elementor, but once mastered, Webflow opens up endless possibilities in web design. It's a superb choice for designers who want complete creative control, or businesses looking for a unique, brand-specific site.

In the end, the decision comes down to what you value more in a web design tool. If you want simplicity, speed, and extensive functionality through plugins, Elementor is your go-to. If you prioritize complete design freedom and don't mind investing time to learn the ropes, Webflow would be your best bet.

Both platforms are powerful tools in the world of web design, and no matter which you choose, you can create stunning, functional websites that serve your purpose. So, take the time to consider your specific needs, explore both platforms, and choose the one that suits you best. After all, the best tool is the one that empowers you to bring your vision to life.